Top 10 Competitive Advantages of WordPress Development

Developing a website was challenging in the past, but with the emergence of website development platforms, it is now easier and stress-free. When we talk about a competent CMS platform, WordPress will stand out. It has gained remarkable popularity since its inception.

This open-source website development platform lets you easily create your website without many hassles. Approximately one-third of the world’s websites are powered by WordPress, including small personal blogs to websites with complex features.

WordPress will be well-suited for you if you are looking for a suitable website development solution. You can leverage enormous benefits by investing in WordPress website development services.

You might be thinking about the benefits of WordPress. Do you want to know the reasons that make WordPress a suitable website development platform?

Keep reading the blog post to know why WordPress is a leading website development platform. Before directly going to the benefits, it will be good to discuss WordPress in brief.

What is WordPress?

WordPress is an easy-to-use and popular website development platform or CMS. This open-source content management system makes it easy to manage the vital aspects of your site, like managing content, without requiring you to be more tech-savvy. 

Initially, WordPress was used to create blogs instead of traditional websites. But nowadays, it has evolved as an extensive ecosystem of plugins and themes that can be used to create any type of website.

You can create many types of websites with WordPress, such as business websites, eCommerce stores, blogs, portfolios, forums, social networks, and many others.

Benefits of WordPress in Web Development


WordPress is an open-source website development platform that lets you develop websites in a budget-friendly manner. With WordPress, you are free to modify the code as per your specific needs.

Being an open-source platform means you do not have to pay anything for its installation. It is easy to use that enables you to launch a website without any need to be more technical. 

It comes with intuitive design and tutorials that help you keep started with this platform. The technology is easy to use and makes you regularly add new pages, blog posts, images, and others.


WordPress provides you the flexibility to develop any website with ease. This one-step solution is well-suited whether you have to develop a blogging website, business website, e-learning site, or others. 

It will be a perfect solution if you are looking for a unique and customizable web development solution for your brand and audience.

In addition, it is also possible to develop an eCommerce website with WordPress by using the WooCommerce plugin. You can even hire a renowned WordPress development company to serve your website development purpose. 


It is a must to choose website development technology by keeping the future requirements of your website in mind. This means that your site should be capable enough to cope with your business expansions. And for a business owner, it is more vital to think about the future of the business.

So, no doubt, you will be required to choose a scalable platform to meet your emerging business requirements. WordPress is a robust platform that lets you scale the website with your business growth. It prevents you from recreating the website with your business expansions.

With the proper assistance of a WordPress web development company, you can scale the website as per your requirements whenever required.


There is massive growth has been seen in the number of mobile users. More and more customers nowadays are surfing the internet via their mobile phones. 

What does it imply? It implies that as a business owner, to offer an unmatched website experience to your customers, you will require a platform-independent website. 

And no doubt, choosing a platform with mobile-responsive features is also essential.

WordPress offers a variety of responsive design themes that helps you build a mobile-responsive website. But if you are a new entrant, you can invest in WordPress development services to get a mobile-first website.

Secure Platform

Who does not want a secure web development solution for their business? Obviously, everyone wants. It becomes more important for an eCommerce website owner. 

Fortunately, WordPress provides various security plugins that let you enhance your site security from hacking, vulnerabilities, and others. 

If you are dealing with security issues on your website, with the proper assistance, you can integrate additional security plugins to protect your site’s data.


No matter how compelling and interactive your website is, it is worthless if it is not visible to your users. The success of your website massively depends on SEO. Without that, you will end up on a website with very few visitors.

WordPress makes the process to optimize the content and web pages to rank higher on search engines. 

WordPress websites tend to rank higher because they are constantly being updated and include a variety of tools and plugins to optimize content for SEO. So, by investing in WordPress website development, you will not only get a secure web development solution but an SEO-friendly one too.

You Must Also Read: A Guide on Custom WordPress Website Development


How to stand out your website among the myriad of websites on the internet? One of the answers is by customizing it. It’s clear that you’ll need a website development platform that provides easy customization options. WordPress could be your way to go if you are also thinking of the same.

Is it so? Yes, WordPress offers outstanding customization options. It provides users numerous options to explore and implement the changes. It lets you customize the website as per your expectations.

But if you are not tech-savvy or not experienced enough with website customization practices, it could be a problem for you. In such a case, investing in WordPress website development will surely be helpful to you.

In addition to providing enormous themes and plugins, WordPress lets you customize every aspect of your website. With WordPress, it is possible to control the site’s size, appearance, layout, and functionality without digging deep into its code. So, if you seek custom web development services, WordPress will surely be a well-suited option.

Community Support

What if you are working with the WordPress platform and stuck in between the process? Where can you raise your issues? Well, WordPress comes with a huge community of website owners and developers that make the platform successful. The answer is you can simply ask on any of the forums to get a valid solution.

Usually, the issues occur when you are not experienced enough to develop a WordPress website. The platform is getting better and better with new SEO features, improved functionality, and UI updates.

However, you can leverage the benefit of its massive community support and get a proper solution within the least possible time. Moreover, you can hire a WordPress development partner that will reduce your website development efforts and the time you need to learn it to develop a compelling website.


Flexibility is one of the WordPress traits. It is a flexible website development platform that lets you develop any kind of website with ease. WordPress could be your way to go if you are considering developing a blogging site, e-learning website, business website, or others. Moreover, with the WooCommerce plugin, it is also possible to build an eCommerce website as per your specific niche.

So, with WordPress, you are not restricted from building any kind of website. Moreover, you are not locked only with some specific set of functions and are free to adapt and evolve with this website development platform. 

Social Media Integration

Social media has set up strong footholds in nearly every individual’s life. It has somehow touched every mobile user in this era. The usage of social media platforms is not just limited to sharing memes. It is now also used for sharing valuable pieces of information that can help you grow your business.

You might be thinking about why we are discussing it in the advantages of WordPress. The reason is that you can easily add social media plugins and widgets to your website by using WordPress. 

But how could it benefit your business? Well, integrating such plugins can help you increase the engagement on your site’s content leading to enhancing your website impressions. It can increase your customers and, thus, help you in increasing revenues.


To summarize the post, we can now say that WordPress is a helpful content management system and website development platform. Whether it is security, SEO-friendliness, customization opportunities, flexibility, community support, or security, it surpasses nearly every aspect.

A wide range of businesses is leveraging this platform’s capabilities by investing in WordPress development services. So, if you want a market-ready website for your business, WordPress will surely be your way to go. We also must not forget that it is also well-suited for developing websites from simple blogs to eCommerce solutions. 

So, choose a competent WordPress development partner and get the web development solution of your dreams.



Johnson Lewis is a regular reader of this blog. Writing content is his hobby & he loves writing and publishing blogs on different technologies, covering the unique and most informative aspects.

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